Chapter 3

Chapter 3  is entitled Avoiding Legal Hassles. In short, it can be summarized in a few quick terms:

• The concept of defamation – False and malicious communication
• Trademark – A word, symbol, or slogan that identifies a product’s origin.
• Fair Use Doctrine – Allows limited use of copyrighted material if it is properly attributed and quotation marks are used.

Public Relations Writing and Media Techniques (6th Edition)

Leave a comment

No comments yet.

Comments RSS TrackBack Identifier URI